No one would seriously doubt the key role the internet plays in communications and reputation management today. DBM helps clients create effective internet communications strategies and provides a variety of internet related services ranging from internet surveys to websites, web video broadcasts, contextual advertising and media monitoring.
In the social network era, even a seemingly petty thing such as an anonymous discussion post, a Facebook status update or a 140-character tweet can have a tremendous effect on a company’s reputation. DBM provides tools for monitoring online media in real time, which our clients use both in crisis communication and in long-term monitoring of opinions among consumers and other stakeholder groups:
Internet & social media monitoring incl. Twitter, Facebook, Google+, Instagram and YouTube
DBM provides automated keyword searches through websites, including blogs, discussion forums and social networks. Clients receive an e-mail message with links to original texts containing the keywords. The frequency of the mailing is once per day or in real-time.
DBM's online services also include
- Internet Surveys
- Internet Chats
- Internet Broadcasts
- Consulting on Blogs, Social Networks, and Specific Applications
- Social Media work
- Direct Communication with Target Groups through Videomail and VIPmail
- Website Development and Consulting