DBM – Partners in Public Relations and Public Affairs

DBM has been providing public relations and public affairs services in the Czech Republic and Slovakia since 1991. Over two hundred major Czech, Slovak and multinational companies have been served by the Prague-based PR agency since.

Creative approach based on ethical principles and truthful facts is the key to business success of our clients. The agency uses a wide range of PR tools from press releases to modern marketing solutions represented by digital communications or integrated social media campaigns.

DBM’s scope of services covers, but is not limited to strategic communications consulting, crisis and reputation management, communications surveys, media training, press office services including print and electronic media monitoring and analysis as well as reputation building services for corporations and individuals.

Survey: Cybersecurity a problem, Russian investments a threat.

February 11, 2016 - Survey on the occasion of the 14th CFA Society Forecasting Dinner 2016 shows that:
The CNB will not refrain from its policy of interventions - The majority (53.6%) expect the CNB to continue its current policy of intervention. Fewer than one-fourth (23.6%) expect the Bank’s new board to terminate the policy later this year.
Russian investment a threat, geopolitical interests behind Chinese investment -Russian investments are mostly (53.1%) perceived as a threat, Chinese rather as an opportunity (61.8%). The majority of the respondents (63.0%) see geopolitical interests and goals as the main strategy of Chinese investment; less than a third (30.9%) believe China is looking for long-term investment.
Islamic terrorism is unlikely, corporate cyber security inadequate - the respondents see the risk of Islamic terrorist attacks as relatively small (likelihood 33%). The majority (63.1%) believe Czech firms do not pay adequate attention to their own cyber security. See more

Companies hunting in the Czech blogosphere: Blogbarometer 2015

September 2015 - More than one-fifth (22.3%) of bloggers taking part in the survey plan to promote their blogs on other social networks. 12.7% of the respondents want to publicize their blogs by cooperation with print media or well-established websites, 4.9% will advertise the blogs by an exchange of links, and 3.4% will commission a campaign. Firms contacted bloggers one-third more often than last year. This year’s survey suggests they addressed almost a half of the bloggers (45.2%). Most often they propose cooperation (85.1%), offer samples and products (78.2%) and extend invitations to events (63.2%); they also organize special events for bloggers (63.8%). Similarly to last year, it shows that women are more active as bloggers, though this depends on the subject as well as their age. Women dominate such fields as cosmetics, fashion, cooking and drinks, health and healthy lifestyle, or DIY, while men prevail in technology, society and politics. See more



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